One of the latest comScore reports on social networking and e-commerce has just been released. You can read some of the findings, free, in the press release.

The reseach supports a similar study completed last year about this time. Last year’s study marked the beginning of my own journey into discovering where all the traffic had gone from my retail and affiliate based sites. (In fact, that statement alone reminds me to share the Boomerang Effect with you. It is the how/why data on consumer trends shopping direct from manufacturer. Perhaps tomorrow.)

Back to the comScore research. Here are a few snippets from the press release.

“…which showed that heavy U.S. visitors to social networking sites are significantly more likely than average to visit leisure-oriented retail site categories, such as music, jewelry/luxury goods/accessories, consumer electronics and apparel.”

“…exhibited a particularly high tendency to visit the more leisure-oriented retail categories…” Read the rest of this entry »

I must admit I haven’t talked much about Facebook publicly (only in my email newsletters). And until earlier this month I also haven’t done much with my Facebook account…

Since the start of the year I have been focusing on Web 2.0 properties that (a) have a finely focused niche audience, (b) provide some sort of search engine juice as a result of my efforts, and (c) allow me to partially automate the content creation aspect.

Caring Less and Less About Search Engine Love…(b)

These days I’ve been caring less about the extra search engine ‘points’ by having off-site content. (If you don’t know why I’m caring less, check yesterday’s post.) As a result of reader comments and a few discussions in Facebook I woke up and realized that other marketers, entrepreneurs and website owners are seeing the same anomolies about site traffic as I am.

For example, Allan Cockerill (one of my Facebook friends and fellow bloggers – www.AllanCockerill.com among others) openly shared through a discussion that began: “Will Social Media Become More Important Than SEO…?”

Allan shared: “…1600+ visitors to my blog during September, using nothing but Facebook, Stumbleupon, Twitter and Digg…has me pondering the future.”

Laura said: “…the wake up call came when I noticed clickthroughs from Google down – even though I held #1 spots and even though the # of searches per month, per keyword, was constant…”

Read the rest of this entry »

There’s a huge rush on – from marketers around the globe – to market their products and services (or increase their search engine position) by posting content and creating profiles on multiple Web 2.0 properties.

This is one way a very smart internet marketing trainer is teaching others to domninate the search engine listings for their select keywords.

It’s a great idea, but is it a viable long-term solution to increasing brand awareness and building business value? Or is it a short term solution to (hopefully) some fast cash?

Surfers Spending More Hours on Web 2.0 – Less on Search

Before you run off creating multiple accounts on multiple Web 2.0 properties and posting your proprietary content there in an attempt to dominate the top 10 results in google, consider Read the rest of this entry »

dotNETkicks
home

Alexa rank 06/07: 85,846
Alexa rank 10/07: 51,587
Alexa Rank today: alexa

Home page: 6

Focus: www programming news database windows vista opensource programmer

There are over 140 bookmarking sites on StampedeSecret.com, it would be silly to repeat them all again. Instead I have just listed some of the larger ones that pass page rank as well as the movers and shakers in a few niche markets.

Be sure to see your training manual on this (in the strategy step by step) before you begin bookmarking to get the best results. There is little sense bookmarking if your target market doesn’t bookmark or the bookmark sites have ‘nofollow’ tags employed. Each link goes to a seperate post with more information (time permitting).

This list is always updating so if you want to receive notification of updates, leave a comment and subscribe to comments below or sign up for the StampedeSecret newsletter at right.

1zone.net
ADveracious
APBnews
backflip
BARKS
Battelle Read the rest of this entry »

last.fm
home
cloud

Alexa rank 03/07: 332
Alexa rank 10/07: 275
Alexa Rank today: alexa

Member base: 15,000,000

Strategy: FE, P
Create a music list your target person would listen to, write a few journal posts and have your site url in the sidebar ready for some traffic!

About: Music scene. Journal, profile and favorite music lists.

Daily Motion
Home
cloud – also see hottest tags on home page

Alexa Rank 05/07: 102
Alexa Rank 10/07: 47
Alexa Rank today: alexa

Strategy: FE, P po

You’ll need to have videos to upload (read the video guide included with your purchase of Strategic Social Marketing).
Add links to profile and to every video description. Use tags.

Focus: Funny, new, rock star, tv, home, smackdown, wrestling, football, game, dog, and more.

Notes: Available in 17 countries and languages. Also a Facebook application (integrate your favorite videos into your FaceBook profile.)

Consumating
home
cloud

Alexa Rank 03/07: 45,999
Alexa Rank 10/07: 74,866
Alexa Rank today: alexa

Member base: 21,000
Strategy: F, P po (be sure to check the tag page for most popular tags as outlined in Strategic Social Marketing)

About: General interest (dancing, writing, photography, art, guitar, wine, swimming, camping cartoons, etc.). Fun and self-consumed bunch. Profiling. People and interests are tagged.