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What’s Your Social Capital?
Here’s a personal story for people who stop in here and who aren’t already my friend on Facebook…
I recently made a business contact whom I have a lot of respect for. She’s a marketing maverick who has been in the business 30 years or more. In fact at times our lives have run parallel – [...]
Document Sharing (Web 2.0)
Hand in hand with the popularity of Web 2.0 sites (based on sharing, interacting, etc.) comes the ability to give content away on third party sites in the form of documents.
Essentially this is a lot like creating Squidoo or HubPages without all the revenue sharing and links distracting your potential prospects.
Within your documents you would [...]
Why is Social Networking Important?
“My social marketing is driving me nuts! I’m not growing my business…just hob-knobbing, and dropping virtual busiess cards, and chatting people up all day!”
“What is social networking and why is it important, then?”
Actually, the question I really want to answer is: “Why Is Social Networking – Across Multiple Platforms – Important to Internet Marketers [...]
Video Social
NOTE: I have not, to date, used Seesmic but only because I have not needed to yet, for the markets I am in. However, as my target markets become more sophisticated and my competition in the last few years have stepped as ‘up to the plate’ as I have, it is time to add video [...]
Catching Up With Laura and Web 2.0
It’s been a long time coming, but there really hasn’t been a whole lot interesting to tell you about up until now.
This is a long post, but worth the read so if you’re rushed or just want to get to the goods, skip down to #3 because that could make a huge difference to your [...]
Using Web 2.0 Responsibly (for Marketing)
An online friend (I’ve spoken of him before on this site and others) passed over an informative pdf to me this week, to in turn, pass onto you.
You can download the pdf at the end of this post, but allow me to save you some reading time and give you the highlights. (Training and techniques [...]
Measuring Web 2.0 Traffic Success
There are just as many ways to integrate Web 2.0 interaction – and therefore reap the traffic benefits – into an existing website, as there are to launch a new site with Web 2.0 elements.
Below is a quick table I’ve drafted up (in no particular order) of types of sites or applications (types/apps), brief descriptions [...]
Google Bot Visits
I had a few people email me overnight asking about my post yesterday (on getting traffic and google indexing on a new site).
I had forgotten to show the spider visits in the screen capture. Now it’s 12 hours later so the results are a tad off because Google has been by another 20 times since [...]
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